Personal Chefs Network - Become a Personal Chef

THURSDAY, September 30, 2004
PERSONAL CHEF FUNDAMENTALS

Billiard Room, Governor Hotel, Portland OR

Sponsored by:

8:00 – 8:20 Official 4^th Annual Convention Welcome

Co-Founders of Personal Chefs Network, Sharon Worster and Wendy Perry will share how they blazed the trail to form PCN and introduce their Network Advisory Council and ’04 Convention Team

8:20 – 9:00 Build a Strong Foundation

Presentation by Chefs Sharon Worster, Laura Whalen, Janet Wilson, and Debra Lane

Sample business plans provided to show you how to create a one page business plan to aid you with vision, missions, objectives, and strategies. Easy ways to map your career journey. Small group idea sharing!

9:00 – 9:15 Networking Break!

9:15 – 10:00 Market, Market, Market and then off to the Market!©

Presentation by Chefs Laura Whalen and Janet Wilson

           Creativity, networking, and professionalism mold a delicious expedition in
           your culinary future. Marketing is an adventure!   Learn how to gain clients,
           review cost effective and essential needs, and hear from successful personal
           chefs on how to think like a pioneer with your person marketing.

10:00 – 10:45 From Phone call to Interview

Facilitated by Sharon Worster; Presented by NAC and Convention Team

Role Play! What better way to learn than to hear your phone ring! Watch chefs answer phones with right and wrong ways to do business as a personal chef. Set the appointment and get the interview. Saddle up and ride along.

10:45 – 11:00 Networking Break

11:00 – 12:00 Menu Planning 101; What will I feed these people?!?!

Presentation by Chefs Janet Wilson and Norie Berndt

            Hands-on interactive session that promises to expedite your mission of a
            great menu. Small group networking to develop ideas, issues, sides,
            entrées, and add-ons. The ultimate menu adventure!

12:00 – 1:15 The Perfect Pocket Lunch in The Governor’s Library

Last chef to lunch is a rotten egg! Sit with someone you don’t know at lunch and make new friends or renew old friendships.

1:15 - 2:15 "The Making of a Personal Chef"

Script by Janet Wilson and Sharon Worster, Narration by Laura Whalen
Acted by Lynny Schriock.

          What do we really do? Watch this real life assessment of the complete
          experience! Shop, unpack, cook, find your way in new kitchen territory,
          clean, pack, and return to your home office. An energizing journey with
          exacting details.

2:15 – 3:00 Developing Streams of Income

Presented by Laura Whalen with presentations by Michelle Huebner And
Ninda Letaw

            Explore alternative income strategies! Love what you do and get paid well.
            Venture into progressive new formats for the personal chef like Cooking
            Lessons, Small On-Site Catering, Wine Pairing, Intimate Dinners,
            Demonstrations, Trade Shows, and Expos. Personal Chef Options; Prepped
            to Cook, Fresh Service, Catering, Traditional Service, Sweet Treats, and
            future exploration.

3:00 – 4:15 TALK to Seasoned Chefs!

Presented by the ’04 Convention Team

            Sectional stations for one-on-one discussions. Sharon and Wendy available!!
            Business Planning: Chef Janet Wilson
            Marketing: Chef Laura Whalen
            Phone Calls: Chef Debra Lane
            Menu Planning: Chef Norie Berndt
          Cheffing Day : Chef Michele Davidson
            Streams of Income: Chef Michelle Huebner

4:15 – 8:00 Enjoy your free time in Portland and gather for dinner with your new friends!

8:00 – 10:00 pm Personal Chefs Network Welcome Reception

The Governor’s Library

Join your Personal Chefs Network colleagues for dessert featuring a Viennese Sweet Table and cash bar cocktails. The Pacific Northwest is an amazing platform for this networking event.

FRIDAY, October 1, 2004
PERSONAL CHEF ESSENTIALS

Billiard Room, Governor Hotel, Portland OR

8:00 – 8:45 In the Kitchen with Chef Ina !

Presentation by Chefs Ina Kuller and Sharon Worster

Start out the day with perhaps THE most seasoned chef in our industry. Chef Ina has been twirling her spoons and spatulas in her clients' kitchens for well over a decade now and will be dishing out some of her secrets to you. She will share tips on how to pair foods, discussing essential keys for recipe development, and presenting ways to enhance recipes to add a ~gourmet~ touch.

8:45 – 10:00 Keynote Speaker: Dr. Kathryn Sawhill, Naturopathic Physician

Go Organic! 3 Focal Motivations to Cheffing Organically. Back in the days of America ’s early settler’s, organic was the way it was. Flash forward a couple of centuries, go back to the basics and GO ORGANIC! as Dr. Sawhill discusses three motivating factors to chef organically. No pesticides, more nutrition, environmentally sustainable

10:00 – 11:30 Happy Trails Brunch in the Governor’s Library

Gather your wagons… time to eat! We do that as well as we cook. Our networking meals give you another opportunity to fork out your ideas and spoon up some new ones.

11:30 – 12:45 Personal Chef Food Trends; Exploring our Future

Presentation by Chefs Debra Lane, and Laura Whalen

Where is our journey headed? As we each chart our own course, we are faced with new options and ever-changing trends along the way. Enjoy this exciting tour into the future to see what is on the horizon in the culinary world, along with new directions to take our businesses… including hiring assistants, alternative meal options, unique add-on services and nutritional consulting.

12:45 – 1:30 Whale Done! Building Positive Relationships

Presentation by Chef Janet Wilson

Relationships! We’re surrounded by them, each with importance and a place in our lives. You have developed and nurtured personal ones, but what about business relationships? Chef Janet will explore effective ways to improve ALL your relationships, business and personal, to enhance your life. She will share her proven examples of how to enrich each unique relationship and share her ideas that will motivate you NOW on your journey! Discussion of effective ways to improve relationships w/ clients, friends, examples of how this can work right away in almost every relationship, and Motivating ideas to enhance your life and business.

1:30 – 2:00 Crazy Cow Break! No fun police at OUR convention!

Root Beer, Crème Soda, Ice Cream, Chocolate Straws & Animal Crackers

2:00 – 2:45 Personal Chef Tax Tips

Presentation by Maurita Plouff

Like it or not, taxes are a fact of business life. Mapping out a plan for tax preparation will make this business task a bit less burdensome. Chef Maurita learned formal corporate accounting as part of her graduate work in management, and put those skills to work managing a capital-intensive business unit at a Fortune 50 company. Most importantly, she has more than 10 years experience in filing her own taxes as a sole proprietor, and can pass on some tips to make your life easier at filing time.

2:45 – 3:45 From Personal Chef to Commercial Kitchen & HMR

Presentation by Chefs Debra Lane and Norie Berndt

These adventurous ladies have taken their businesses to new territories. Starting out as Personal Chefs, they have grown into HMR (Home Meal Replacement) services and operate from commercial kitchens. This is a world unto itself, but Chefs Debra and Norie have charted a new course.

SATURDAY, October 2, 2004

Billiard Room, Governor Hotel, Portland OR

8:30 – 11:30 MORNING CHEF DEMONSTRATIONS

You’re in for a real treat Saturday morning! Journey through an array of stations manned by personal chefs who are experts on each topic. Some will be demo only, while others will offer you a “hands on” experience! Although informative, these sessions will be fast-paced. As you arrive, you’ll be directed to your “first course” demo. At designated times, you’ll rotate to the next “course.” Once all the rotations are completed, you’ll have a plate full of new tips and tools for your cheffing bag! Pack your knife (but not in your carry on!) and cut up with us in Portland . Following are the numbered demo stations.

Knife Skills: J.A. Henckels
How to Flambé: Chef Norie Berndt
Pressure Cooking: Chef Maurita Plouff
Garnishing and Plating Tips: Chef Ina Kuller
Exotic Spices: Chef Abra Bennett
Alternative Grains/Proteins for Special Diets: Chef Lee Petrie
KitchenAid-Chef Deb Hickerson

11:30 – 12:30 Salad Bar Extravaganza! The Governor Library

Fresh salad selections and soups for the veggie lover and the meat lover.

PROFESSIONAL PHOTOGRAPHS

Everyone needs a professional photograph for press releases, press kits and web pages. This year, for the first time, you will be able to add this to your portfolio at the Personal Chefs Network Convention. Arrangements have been made with professional photographer Linnea Osterberg to schedule sittings on Saturday afternoon, October 2, from Noon to 4PM. The sitting will be brief and allow you ample time to visit exhibitor booths as well. Please contact Linnea directly to schedule your sitting or for additional information.

Linnea Osterberg
www.osterbergphoto.com
linnea@osterbergphoto.com
503.860.6186
Appointments must be made by Friday, September 17th.

12:30 – 3:30 Culinary Exhibitions

Gastronomic Food Finds for Serious Foodies!

Browse the isles for eggciting food related displays featuring:

1. The Jewelry Kitchen: Norie Berndt (PCN Patches and Bumper Stickers

2. Isagenix: Debra Lane and Sue Gaughenbaugh

3. Into the Pan ~ Groovy Greetings for Foodies ~ Margaret Chayka

4. Juice Plus+: Kathryn Sawhill, N.D.

5. The Cooking Cupid: Janet Wilson

6. Kitchen Aid: Deb Hickerson

7. J.A. Henckels: Mark Vollmar

8. Mrs. Dash (Precision Foods): Floyd Case

SUNDAY, October 3, 2004

Billiard Room, Governor Hotel, Portland OR

8:00 – 10:00 Annual Golden Whisk Awards™ Breakfast ~ Hazelnut Buffet